Managers & Vice Presidents

Travis Weaver, CPCU, CPIA, AIC

Vice President of sales & marketing

Travis Weaver, CPCU, CPIA, AIC

Travis Weaver joined the JGA team in December 2017 as an account executive in the central Arkansas area. Prior to this, Travis worked at Integrity Insurance since April 2015 as a multi lines sales producer. Before returning to insurance, Travis owned and operated Diamond Ice Company of Arkansas, Inc. and a yogurt franchise call Moo Moo’s Yogurt Bar in 2010. Travis graduated from University of Central Arkansas with a Bachelor of Marketing degree. Travis recently served on the BMA Foundation board and currently serves on the Board of Trustees for Disciple Guide Ministry Resources and Soaring Wings Ranch. He also serves as the president of the Greenbrier Softball Association. Outside of the office, Travis enjoys serving in his church and spending time with his family.

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800.422.3384
Ext. 265
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Janice SmitH, CPIA, CIC

Executive Vice President

Janice SmitH, CPIA, CIC

Janice joined James Greene & Associates in 1998, and has worked in a variety of roles within the agency. She has served as vice president of underwriting since 2003 and has over thirty years of management and human resource experience. Janice also has ten years experience as a tax auditor for the state of Arkansas. Janice holds a CIC (Certified Insurance Counselor) designation from the National Alliance. She has also earned the CPIA (Certified Professional Insurance Agent) designation from Professional Insurance Agents. Prior to joining James Greene & Associates, she worked in ministry at her local church.

BIO
800.422.3384
Ext. 113
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Natalie Holderfield, CIC, CISR, CPIA

Vice President of Operations

Natalie Holderfield, CPIA

Natalie came to James Greene & Associates in 2009 with over ten years of customer service experience. She holds a multiline insurance license and has earned her CISR (Certified Insurance Service Representative) and CPIA (Certified Professional Insurance Agent) designations. Natalie holds a Bachelor of Business Administration in Marketing from the University of Central Arkansas. She was named the JGA Outstanding Customer Service Representative in 2010, and again in 2014. In January 2015, Natalie was promoted from Account Manager to Senior Underwriting Assistant, and then in September of 2015, she was promoted to Client Service Manager. Outside of work, Natalie enjoys spending time with her family.

BIO
800.422.3384
Ext. 150
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Colton Johnson, cic

regional sales manager

Colton Johnson, CIC

Colton Johnson serves as Regional Sales Manager. Colton holds a CIC designation and is known for his exceptional oral and written communication skills, including his expertise in presenting at workshops and conferences. Colton is passionate about bringing clarity to the complex insurance industry for his clients. He is also dedicated to investing time in those around him, ensuring that both clients and team members receive the support they deserve. Clients trust Colton because he embodies strong character and integrity. He emphasizes that trust must extend beyond the individual to the organization's mission. Colton enjoys going on adventures with his family, playing basketball, and watching the weather. He is happily married to his wife Jordyn, and they have two daughters, Emma and Olivia.

BIO
800.422.3384
Ext. 158
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robert sterling, cpia

regional sales manager

Robert Sterling, cpia

Robert Sterling serves as Regional Sales Manager. Robert is known for his exceptional communication skills and talent for making complex ideas applicable and easy to understand. He is passionate about people and believes that they are at the heart of everything we do. Robert brings his focus on community into his work, emphasizing integrity, faithfulness, and excellence. Known for his honesty and dependability, he has built a reputation as a trustworthy partner for his clients. One of his favorite quotes is, “Nothing godly happens by accident, you have to do that on purpose”. Outside of his professional life, Robert enjoys hunting, camping, and repairing ATVs and UTVs. Robert also loves to make sushi! He has been married to his wife, Kari, for 27 years, and they have four sons.

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800.422.3384
Ext. 260
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Brandon Smith, CIC, CRM

regional sales manager

brandon smith, cic, crm

Brandon Smith has been dedicated to serving the commercial insurance needs of East and South East Arkansas since 2008. With certifications as a Certified Insurance Counselor (CIC) and a Certified Risk Manager (CRM), Brandon brings expertise and a commitment to excellence to his clients, emphasizing tailored solutions and attentive service.
Outside of work, Brandon is actively involved in his community, serving as a CASA (Court Appointed Special Advocate) for children in foster care and as the public address announcer for his local high school football team. He resides in Des Arc, AR, with his wife Amy, sharing a passion for sports, outdoor activities, and community engagement.

BIO
800.422.3384
Ext. 193
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kim elliott, cic, cisr, cpia

underwriting manager

Kim Elliott, cic, cisr, cpia

Kim Elliott is the Senior Underwriting Department Manager, holding professional designations of CIC, CISR, and CPIA. She is passionate about creating an encouraging environment for her team, helping them grow in their insurance knowledge and expertise, and assisting agents in achieving their sales goals.

Kimberly considers her team and the agents she works with as her customers. She puts God first in her personal and professional life, striving to live in a way that makes Him proud. Her trustworthiness, honesty, and dependability are cornerstones of her work ethic, as she works as though for the Lord and not for man.

Outside of work, Kimberly enjoys camping, hiking, and playing disc golf with her husband, Vince. She is also a proud mother to her son, Matthew, and new daughter-in-law, Bethany.

BIO
800.422.3384
Ext. 127
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katie franklin, cisr, cpia

client services manager

katie franklin, cisr, cpia

Katie Franklin is a dedicated Client Services Manager with CISR and CPIA designations. She is passionate about embodying the vision of “serving those that serve others” by operating with the highest degree of character and competency.

Clients trust Katie because her role is not just a job; it is a part of who she is. With over a decade of experience teaching preschool in nonprofit organizations and her husband serving on the staff of a local church, she personally understands the needs of clients in their daily operations. Katie continuously develops her strengths to provide top-quality service to every client. Outside of work, she enjoys serving at her church, spending time with her family, walking her dog Honey, and crafting. She is married to Brad, and they have a daughter named Emily.

BIO
800.422.3384
Ext. 127
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Jessica Cates, CISR, CPIA

client services manager

Jessica Cates, CISR, CPIA

Jessica Cates is a Client Services Manager with CISR and CPIA designations. She is passionate about providing the best customer service experience and helping team members enhance their knowledge to better serve others.

With over 10 years of experience in the customer service industry, Jessica excels at connecting with customers and building meaningful relationships. Her dedication embodies the mission of "Serving those that serve others," ensuring clients receive exceptional care and support.

Outside of work, Jessica enjoys spending time with family, hiking, photography, and engaging in various crafts. A fun fact about Jessica is that she has an ownership share in the NFL team, the Green Bay Packers—Go Pack Go! She lives by the quote, "I can do all things through Christ which strengthens me" (Philippians 4:13).

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800.422.3384
Ext. 126
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Chrissy Farris, CISR, CPIA

client services manager

Chrissy Farris, CISR, CPIA

Chrissy Farris is a Client Services Manager with CISR and CPIA designations. She is passionate about providing quality customer service, building lasting relationships, and encouraging those she serves. Chrissy is dedicated to her work, approaching every task with all her heart, as to the Lord. She genuinely loves helping others, making her a trusted and reliable resource for clients.
Outside of work, Chrissy enjoys spending time with her family, especially her nephews and nieces. She loves making jewelry with her mom and watching sports with her family, cheering on the Razorbacks. Chrissy is married to Jeffrey, and they have a "house divided" as he is an Ole Miss fan.

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800.422.3384
Ext. 124
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